Saturday, March 19, 2011

Press Release: OPI Nice Stems Collection

Seems like I've been posting a lot about OPI's new collections and I have another one to show you.  Seems like every summer, OPI has a soft shades collection, a brights collection, and a "regular" small collection.  I've already showed you the releases for the soft shades (Cirque de Femme) and the brights (Pirates of the Caribbean), and today, I have for you the release of their summer collection, which is usually a small 4 piece collection (last year it was Summer Flutter).

This year, they have a small collection of... get this... all pinks!  Now, I know we as nail polish fans have a tendency to poo-poo "basic" colors, but I am so excited for this collection.  I adore pink (especially bright pinks) and these look like beautiful colors.

Here's the info from OPI... FYI, guys, these won't be available until June, though press samples should be making the rounds sometime in May.



Summer Pinks in Bloom!

Nice Stems! by OPI Revamps Nails with Vibrant Pink Hues for Summer 2011
                                                                                                                                                                       

Stop and see the flowers with summer’s Nice Stems! by OPI, a limited edition collection featuring four new nail lacquers in stunning shades of pink. With whimsical names based on their floral inspirations, these vibrant, flirty colors range from pale, frosty pink to rich fuchsia.  Nice Stems! offers fingers and toes a perfectly pink shade for all of summer’s looks.
                  “These vibrant, feminine hues complement 60’s ladylike fashions, 70’s glam looks, and bold color-blocking, which are the season’s staples,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “The Nice Stems! collection also offers an interesting contrast and feminine accent to the punk and biker looks on the runways.”
                Nice Stems! by OPI shades include:


Play the Peonies
We’d put our money on this lovely soft-pink.

Come to Poppy
Surrender to shine with this shimmering coral-pink.


Be a Dahlia Won’t You?
Give the gift of fabulous fuchsia—to yourself! (Megan here... dying for this one)


I Lily Love You

Fall head over heels with this light pink sparkle. (this one, too *sigh*)

  “Using different micas and glitters can give lacquer a 3-dimensional look,” adds Weiss-Fischmann.  “I Lily Love You is a glitter coat that can be layered over any of the other three shades to add a bright sparkle; or, it can be worn on its own for a subtle tint of pink with strands of glitter.”
The Nice Stems! Nail Lacquers by OPI contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide Brush for the ultimate in application. 
This limited edition Nice Stems! collection will be available beginning June 2011 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for  $8.50 ($10.95 CAN) suggested retail for each Nail Lacquer.
For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan

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